Free Halloween sequel to the popular chart-topping game

HONG KONG – October 12, 2011: Outblaze and Animoca proudly announce Pretty Pet Salon Spooky Party for Apple’s iOS mobile devices. The newest entry in the popular “Pretty Pet” series of games, Pretty Pet Salon Spooky Party debuted in the Top 20 overall apps (US) on its launch day. It is a fresh take on the original Pretty Pet Salon, offering novel challenges to players’ coordination and reflexes in a new setting that combines Halloween horror with the trademark cute graphics and gameplay that fans expect from the series. Pretty Pet Salon Spooky Party for iOS can be downloaded free of charge at http://itunes.apple.com/us/app/pretty-pet-salon-spooky-party/id469827853.

Pretty Pet Salon Spooky Party boasts the fast, addictive time management gameplay of the original Pretty Pet Salon with a new setting that is dark and eerie yet undeniably charming, featuring a spooky and chilling soundtrack rearranged especially for Halloween. Once again, our adorable heroes Piglina, Cuby and the rest of the pet salon team must get through every business day by serving increasingly demanding customers who want their pets to be pampered and preened for Halloween.

Except that now the pet salon has become a haunted house, the customers are ghouls, zombies and assorted undead, and the pets are rather… ghostly. Despite these irregularities and the fact that they have all eternity at their disposal, the clients are as impatient as usual; players of Pretty Pet Salon Spooky Party will have to act quickly and skillfully to ensure that the salon enjoys healthy profits and high customer satisfaction.

Pretty Pet Salon Spooky Party is free to play. Players can recruit new staff to help Piglina run the salon or purchase and upgrade salon equipment. Purchases can be made with both the in-game currency as well as Pet Points (Pet Points are bought with real money).

Download and play Pretty Pet Salon Spooky Party free of charge on Apple iOS devices (iPhone, iPad, iPod Touch) at http://itunes.apple.com/us/app/pretty-pet-salon-spooky-party/id469827853.

20 million players have experienced the addictive blend of action and strategy of the Pretty Pet series of games (www.prettypetsalon.com). Other games in the series include Pretty Pet Pony, Pretty Pet Salon Summer, My Pet Cuby, Pretty Pet Farm, Pretty Pet Tycoon, and other titles for Apple iOS and Google Android.

About Outblaze

Outblaze is a private company established in 1998 in Hong Kong, with offices in the USA, Hong Kong, China, South Korea and the Philippines. Originally a pioneer of multilingual communication services for online communities, Outblaze and its partners today develop and offer a broad variety of products and services in digital media and entertainment, including smart phone games and apps, massively multiplayer online games (MMOGs), games and game engines for various platforms and formats, virtual community services, online transaction systems, social network gaming, and web communication services. For more information please visit www.outblaze.com.

About Animoca

Animoca is a cross-platform app publisher of entertainment products for smart phones and social media networks. With its ability to publish and promote products in multiple languages, Animoca is expanding operations and market share around the world. The company has published several popular titles for iOS and Android, including the smash hit Pretty Pet Salon. On Facebook, Animoca products have accrued millions of monthly active users across popular titles like Who Loves You More, Daily Luck Meter, My Friend Map, and Speed Club. Animoca continues to expand its product pipeline as it pursues its mission to publish compelling and groundbreaking phone apps and social network games. Animoca is a subsidiary of Outblaze Ventures. For more information please visit www.animoca.com.